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The importance of bag printing

Bag printing and packaging not only provides the convenience for shoppers, also can to promote products or brand again. Designer bags can make a person fondle admiringly, even if the bag printed on eye-catching trademarks or advertising, customers will be happy to reuse, this bag has become the one of the most efficient and inexpensive advertising media. Handbag design graphic design, not stick to one pattern in modern packaging design, often do not use the technique of realism, and the use of point, line, constitute a form of freedom, is widely applied in many fashion commodity packaging design. Bag printing design is aimed at hand goods the rationality of the behavior on the pursuit of its function, at the same time convey commodity information or display a corporate image or display a personality culture. For handbag design requirements should be simple, with strong, relatively low cost, the design of the pattern should be the pursuit of novel, simple, embodies freedom, the concept of avant-garde, at the same time sales promotion, communication, display various functions into full play. Which has the function of protection, storage bag, it is one of the medium product image visual flow of communication, the requirement for bag packing is mainly manifested in two aspects: 1, the product itself has a relatively class and high quality, so relative to the demand is higher. 2, the product itself of its image propaganda should give the handbag enterprise culture characteristic of commodity or the pursuit of quality. Handbag design general requirements is concise and easy, positive bag design and printing process in general is given priority to with company logo and company name, or with the company's business philosophy, design should not be too complicated, can deepen the consumer impression of the company or product, achieve good publicity effect, handbag design printing to expand sales, establish famous brand, and stimulate the desire to buy competitiveness has very big effect. For as the prerequisite of the bag printing design strategy, establishing corporate image is more important role that cannot be ignored. As the basis of design form, form of mental control is very important, from the visual psychology, people despise draw a form of monotony, the pursuit of diversity change, handbag design printing to embody the distinctive characteristics of the company.

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